Project Summary
Angela is a global women's safety app that helps women find the safest routes when navigating new cities alone. By providing peace of mind and reliable safety information, Angela empowers women to confidently explore their surroundings.
Phase 0
UX/UI Design
(sketch, wireframe, prototype)
User research
(Interviews, experience mapping, user stories, EpicsTasks flows)
Branding
(Moodboards, website, high fidelity)
Project Duration
8 weeks
Challenge
Walking alone in a new city has become a challenge for many women since it’s difficult to get accurate local information on the most dangerous areas or to ask the right person for help when they feel in danger.
Goal
Analyze women behaviors, needs, and pain points to develop a digital solution that helps women feel safer while navigating unfamiliar surroundings.
Result
A high-fidelity prototype of an app designed to empower women. It provides access to updated local information on safe routes, facilitates connections with local users known as 'Angels' who track their safety status and offer assistance when needed. Additionally, users can connect their trusted contacts to share safety updates seamlessly.
Set your safety place and add trusted contacts
Discover safe places to go and safe routes to take
Discover safe places to go and safe routes to take
Share your route with trusted contacts and walk with local Angels
User Persona
Experience Mapping
Low-Fidelity Wireframes
Mid-Fidelity Wireframes
Moodboard
Branding
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